We help businesses outrank their competitors

SEO Southampton

We are a UK SEO agency serving clients all over the UK – whether you want to rank in Southampton, Hampshire, London, or somewhere else, propel your business to the top using our transparent and effective SEO services.

  • Grow your business organically
  • Get more website leads
  • Increase your sales
  • Improve brand awareness
  • Beat the competition

SEO Case Studies



SEO Reviews

The proof is in the pudding, read our reviews

Exceptional company, extremely professional, very helpful with all advice and services received, highly recommended if you’re looking for an SEO company in Bournemouth

Espy Digital has done a great job with making my website more visible, they keep me updated with the work that they are doing and we are seeing results already!

Really great work from the team at Espy Digital. Built me a great-looking website in a very quick turnaround time and has helped me get more leads through their fantastic monthly SEO work.

What is search engine optimization?

Search engine optimization or SEO is a practice that involves improving your website’s visibility in Google and other search engines so that people will find it easier. The result of this will be more visitors to your website, which means more potential customers.

Mastering the art of SEO takes time and research. You need to make sure your website is optimized for search engines and understand how Google’s ranking factors work. This means keeping up-to-date with the latest SEO trends, technologies, and strategies to ensure your business stays ahead of the game.

To help you navigate the complex world of SEO, we recommend you seek out the services of an expert.

SEO Bournemouth

Why we recommend SEO for businesses

Although there are other great digital marketing strategies such as social media marketing, paid marketing, and email marketing, search engine optimisation is still today one of the best marketing strategies an agency can offer. 

Unlike other forms of marketing, SEO is somewhat of an investment, meaning with a successful SEO strategy, results should compound over time. A good SEO campaign enables you to show up as the first result on Google when potential customers type in relevant search terms. 

An increased number of first-page Google results will mean more visitors, customers, and sales for your business.

SEO Southampton

Expert Services from our SEO Southampton agency 


Why choose our SEO agency in Southampton? 

If you’re looking for an SEO Southampton agency that can help you get those first-page rankings you’ve always dreamed of, look no further than Espy Digital. We’re the SEO experts in Southampton and Hampshire, and we’ve been providing our clients with top-of-the-line SEO services for many years.

Although we are based in Bournemouth, our services are extended throughout the UK – that’s the best thing about what we do, we don’t have to be in your area to get you results.

We know that there are a lot of companies out there offering SEO and we also know that those other companies aren’t always the best choice for your business. That’s why we believe in building relationships with our clients, not just churning out results.

We want to grow with you—not just make money off you once and then never speak again!

If you want to make your website stand out amongst the competition and increase your online visibility, then contact us today!

Give us a call at 01202 923 755 or email us at info@espydigital.online to book your free SEO audit.

Ready to upgrade your business?

What you can expect from our SEO campaigns

Keyword research

As a digital marketing agency, we know that the most important thing to have is a clear strategy. That’s why we always start with keyword research.

In fact, keyword research should be the foundation of most SEO campaigns, but unfortunately, it can often be overlooked or done incorrectly. 

A lot of time and effort goes into proper keyword research and there are a lot more elements to it than one might think. 

As well as finding the right keywords to target, we need to filter them down to which types of keywords they are, for example, are they informational keywords that would be better suited for blog posts? Or are they transactional keywords that would be better suited for product pages? 

We also need to make sure each keyword has enough monthly search volume and low enough difficulty to make it worth targeting, otherwise what’s the point of doing all that work for nothing?

Once we have a list of keywords, we will send them to you for your approval.

Keyword research Southampton

Technical SEO

Technical SEO is a broad term that encompasses a number of activities on your website. These include things like making sure your site is search engine friendly, ensuring that it’s loading quickly, and making sure the code behind your site is clean and organized.

Technical SEO helps you rank higher in Google by making your site more appealing to search engines. Your website should be optimized for mobile devices, which means it should be easy to navigate on a smartphone or tablet.

You’ll also want to make sure that your site loads quickly so that users can access it without having to wait.

Here are some of the things we will look at within our technical SEO strategy:

  • Website speed
  • Mobile-friendliness
  • Broken links
  • Duplicate content
  • URL structure
  • Internal linking structure
  • XML Sitemap
  • Schema markup

We create content that Google loves

In the past, marketers, and content creators alike could get great results by producing substandard content, stuffed full of keywords and with no real focus on actually trying to help their audience.

Fast forward to now and luckily Google is much more intelligent and better at filtering out the good content from the bad. 

With Google’s newer and more intelligent algorithm updates, creating content that actually ranks is harder than ever..but not impossible. 

In fact, at Espy Digital, we create content using a strategic approach that is dictated by our advanced SEO content software which tells us which kinds of keywords to use, how many times, and what features to include on the page, such as images, videos, graphs, bullet points and more.

seo content writing

On-site SEO

When it comes to increasing your website’s search engine rankings, on-site SEO is a tried-and-true strategy.

It can be especially effective for sites that already have an online presence, but with a bit of tweaking here and there, it’s not uncommon for clients to rank number 1 on Google in a very short period of time.

On-site SEO is made up of a range of elements, here are a few:

  • High-quality content
  • Headers
  • Meta titles
  • Meta descriptions
  • Image Alt-text
  • Page URLs
  • Linking

Off-site SEO

Off-site SEO is the collection of strategies, tactics, and activities that happen outside of your website that contribute to its success. 

The most common tactic within this is link building, which is the act of acquiring links from other websites that are of high authority.

This is an SEO tactic that works really well and can have a massive impact on the results of your website.

Our off-site SEO involves a thorough outreach campaign that focuses on acquiring backlinks from highly relevant and credible websites. Most of the time, the harder it is to get a link back to your site, the better it will be.

Auditing and Tracking

SEO is a great service because it’s measurable. At Espy Digital, we use various tools and software to track your progress along the way, the most popular being Google Analytics.

Using these tools, we are able to provide you with an in-depth SEO report each and every month so you can see exactly your results.

Here are some of the metrics we are able to track:

  • Page views
  • Outbound clicks
  • Average engagement time
  • Conversions
  • File downloads
  • New visitors

FAQ

Your SEO questions answered

So many people are talking about SEO these days that it’s hard to know who’s telling you the truth and who is just trying to take your money. So we’ve answered a few questions you might be wondering about.

To answer this simply, Yes, SEO does work!  If implemented correctly with a solid strategy, SEO can be very beneficial for a range of businesses and websites. 

SEO is important because it increases the visibility of your website. With more visibility, you’ll be able to attract an increase in potential customers to your website which in turn may lead to sales. 

Unfortunately not! We would love to be able to tell you that your website visitors are going to increase 10x in only 1 month and your keywords will reach the very top of Google. However, SEO just doesn’t work like this. 

As a reputable and legitimate SEO Southampton company, we pride ourselves on our honesty and transparency. We will never guarantee results and we will never suggest a service to you unless we think it’s absolutely necessary.

If an SEO company does guarantee you results, you should avoid them at all costs.

If you want to get the best results, then ranking on page one is very important. Websites that dominate the first few search results get the majority of the traffic from Google.

If you aren’t on page one, it’s unlikely that anyone will visit your website. In fact, according to Moz, if your website is ranking on page one, you can expect to capture anywhere from 70% up to 92% of search clicks.

Furthermore, the very 1st position will generate an estimated click-through rate of around 39.6%. So you can see how effective it can be.

The cost of SEO services varies from client to client. Unfortunately, it’s very difficult to answer this question as every client is different and therefore will require a different strategy. 

Some agencies will offer monthly packages at a fixed cost no matter who the client is.

We like to ensure our SEO strategies are 100% bespoke and super targetted based on our client’s business goals and budget – this ensures we are all on the same page and can provide a satisfactory service.

In order to find out how much our SEO services might cost you, the best thing to do is call us at 01202 923 755.

SEO Citations are an off-site SEO strategy whereby you mention your business’s name, address, and phone number on various directories or other websites.

This is known as NAP and is an effective way to build trust and authority with Google providing your business information is accurate and consistent. 

In a nutshell, keywords in SEO are the words or phrases that people type into search engines such as Google when they want to find something.

This could be an answer to a question, a product or service, a business, or anything else they might need. 

There isn’t actually a definite answer for how many keywords you should use per page. The important thing to remember is to not over-optimize your content and ensure your content is written for humans, not for robots. 

Google is much more intelligent than you think, and user experience is more important than ever. So ensuring your content is readable is a must.

With that being said, some studies indicate that the ideal keyword density is around one to two percent

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